We have the privilege of hosting Teresa Torres, an internationally acclaimed author, speaker, and coach. She will present her latest book Continuous Discovery Habits, the product trio’s guide to a structured and sustainable approach to continuous discovery.
Teresa Torres teaches a structured and sustainable approach to continuous discovery. That helps product teams infuse their daily product decisions with customer input. She’s coached hundreds of teams at companies of all sizes in a variety of industries. She has taught over 7,000 product people discovery skills through the Product Talk Academy.
The What & Why of Continuous Discovery
Most product teams are starting to adopt discovery best practices (e.g., interviewing customers, usability testing, experimenting). However, many of us are still stuck in a project world. We do research to kick off a project, we test usability right before we hand it off to engineers, and our primary means for experimenting is a/b testing. These methods are better than nothing, but the best product teams are shifting from a project mindset to a continuous mindset.
In this talk, we’ll explore the key differences between project-based discovery and continuous discovery and give you a clear benchmark to aspire to.
The program will roughly consist of two parts and is planned to last a total of 60 minutes. The first part (40 minutes) is a conversation with Teresa with the goal of better presenting and bringing her work closer to the audience. In the second part (20 minutes), the audience will be able to ask Teresa the desired questions, which we will collect during the first part and the second part.